Web Designer & Developer — London, UK
Navneet
Shukla
Custom-built web systems. Performance-first, no-plugin architecture. From editorial magazines to institutional platforms.
About
Building sites that
actually work.
WordPress developer and web designer based in London. I build custom sites from scratch — no bloated plugins, no off-the-shelf themes. Clean architecture that performs.
My flagship project, The Present Minds, runs 100/100 SEO, speed, and structure — custom admin panel, OpenAI API, Google Sheets automation, and a soft paywall, built without a single premium plugin.
Build Stack
WordPressCustom PHP
CloudflareHostingerRank Math
APIs & Automation
OpenAI APIGoogle SheetsApps Script
Design Tools
FigmaAdobe Suite
MidjourneyCanva
SEO & Analytics
SEMrushSchemaCore Web Vitals
Lead Project — 2024 → Present
The Present
Minds
A fully custom-built editorial platform for psychology, identity, and modern life. Every system — admin panel, AI integration, analytics, soft paywall — coded from scratch. No plugins. No shortcuts.
100SEO Score
100Page Speed
1,500+Instagram
2027Calendar
ZeroPlugins
2028Issues Locked
Homepage
Inner Shelf
Star Talk
Star Talk II
Library
Subscribe
Subscribe II
About
Experiences
Author Column
Custom Author01
Custom WordPress Panel
Bespoke admin interface with automated controls, publishing workflows, and content scheduling — built in PHP and JS.
WordPress · PHP · JS02
OpenAI — Auto Glossary & FAQ
On page load, the site dynamically generates glossary definitions and FAQs from article content via the OpenAI API.
OpenAI API · JS · PHP03
Google Sheets Automation
Full author workflow automation via Google Apps Script — submissions, scheduling, and status all sync in real time.
Google Sheets · Apps Script04
In-House Analytics Engine
Likes, shares, scroll depth, article engagement, vocabulary complexity — all collected natively. Zero third-party trackers.
Custom · Zero Plugins05
Soft Paywall Architecture
Magazine-style soft paywall with article metering, subscriber tiers, and seamless subscribe flow — no paid plugin used.
PHP · JS · WP Hooks06
Infrastructure Stack
WordPress, Rank Math, Cloudflare CDN, and Hostinger — tuned for 100/100 scores across SEO, structure, and page speed.
Cloudflare · Rank Math · Hostinger